BTL Product Family.
Web / Graphic Design
Since joining BTL, I’ve worked on a wide range of projects beyond the brochure, catalog, and social media assets developed for Exomind.
My work spans the full BTL product line and includes responsive HTML emails, flyers, videos, and more. Below are a few recent samples.
Date.
June 2024 - Present
Client.
-
Company.
BTL Industries
Role.
Web & Graphic Designer
Responsive Emails.
I’ve designed responsive HTML emails for multiple product campaigns and event promotions, ensuring compatibility across devices and consistent brand presentation.
These projects typically begin with a loose creative brief from the VP of Marketing, followed by approval from product management. I then present several initial concepts, which are reviewed, refined, and finalized through an iterative feedback process.
Below is one recently launched (spring '25') for Emface.
Bus Tour Flyers.
Each year, BTL’s clinical team takes our devices on the road, touring North America and visiting clinics to demonstrate the product line. These sample designs were created for our partners to co-brand and use as flyers or static social media posts.
Dental Campaign Video.
Many of our email campaigns require short videos to support content on accompanying landing pages. Here’s a sample of one such video created for Emface.
Conclusion.
BTL has provided an incredible opportunity to work on a wide range of projects while continuing to grow and refine my skills.
Skills implemented.
Adobe CS, graphic design, HTML, responsive design, Figma, Canva, video.